- nelou talks to (5): Alexandra Dohmen – Brazil meets Europe Alexandra Dohmen brings together European Fashion and Brazilian traditions. The designer is Brazilian by birth and lives and works in Landgraaf. Every item of her collections is influenced by Brazilian traditions and is full of vivid inspiration and contrasts. For Alexandra Dohmen it is clear that fashion does not always need to be black or white in colour. Vibrant colours... Read more
- nelou talks to (4): Asneh – A Good Karma Label with Scandinavian Roots The Rotterdam-based label creates fashion for independent and self-conscious women who want to show off their stylish feminine style. The synergy between Scandinavian aesthetics and those of more colourful cultures is central to each collection. At the heart of Asneh is love – love for quality, for well-thought design and a good karma. Which three words sum up... Read more
- nelou talks to (3): Young Designer Janna Lenartz After doing a burqa as project at university, an internship at Vivienne Westwood and her beginnings in Prenzlauer Berg, Janna Lenartz founded her store and studio in Berlin-Charlottenburg. There she moved her focus away from jersey dresses for expecting mothers and concentrated more on doing her own thing – high-quality fashion for everyday. She still succeeded in... Read more
The label art point was founded in 1993 in Moscow. Since 1999, under the leading of the designer Lena Kvadrat, 2 collections per year are being produced, which are distributed in one main store in Vienna, as well as in international trade fairs in Europe and in Japan.
Lena Kvadrat sees fashion as a means of communication and as a sign language, which serves a much more direct and coded signals. She has lived and worked in parallel in Vienna and in Moscow for several years, and has went thereby beyond real and virtual borders.
Each collection is dedicated to a different theme, and is implemented in abstract ways together with fashion history.
Lena Kvadrat: "Fashion allows us to push the boundaries of our own ideas about ourselves, and also the boundaries of space and time. It gives us the opportunity to fully combine the past with the present, the distant with the close. In this way, virtual images are made part of our personal beliefs".