One does not need to have a ‘poker face’, or even know how to play the game in order to know who Lady Gaga is. Born Stefani Joanne Angelina Germanotta, Lady Gaga attended a Roman Catholic all-girls private school during adolescents, and later went on to attend the very prestigious NYU, where she wrote analytical papers focusing on topics such as art, religion, social issues and politics. However, it was not until writing her thesis on pop artists Spencer Turnic and Damien Hirst, some would say, was the research that prepared her for her future career focus in “music, art, sex and celebrity.”

Despite growing up in a strict religuous home, Lady Gaga says it was on the New York underground that she found herself, a sub-culture of endless parties, wild costumes, drugs/alcohol and no authority. A place for the misfits of society to go and experiment with life and be as outwardly ‘in-your-face‘ as possible allowed

Lady Gaga to grow into the entertainer and fashion icon that know today. Puttingmusic aside, Lady Gaga‘s fashion sense is definitely the highlight at any of her preformances, award shows or music videos.

Jewelry designer Andreas Eberharter knows exactly what I am talking about because it was he who designed the killer ‘paparazzi-patch‘ worn in Lada Gaga‘s video ‘Paparazzi‘ under the lable AND_i. These two are not only explosive together, separate as well.

Andreas Eberharter and his AND_i lable depict the very essence of ‘Gaga Madness‘, showing no fear in his designs, captivating the bold, daring and dauntless. AND-i carves various types of metals and coloured leathers into masks, rings and studded necklaces to simply DIE for. Andreas Eberharter and his hard hitting designes with label AND_i are truely a force to reckoned with and should come with a warning label. Stepping out in one of Andreas Eberharter‘s designs is a garanteed night of extra-ordinay and endless possibilites.